As temperatures drop cars break down, drivers hit potholes, and folks lock themselves out their cars by mistake trying to warm them up.
Many count on roadside service to get them out of these jams, but some with low income just can’t afford it.
However, one local man started a business to help.
Dejon White, the owner, said his this all started with his own personal experiences. He says that his car broke down constantly and he could not afford roadside assistance. Now, he wants to make sure no one else has to experience that.
His business, Close-By Roadside Assistance, is about a month old.
White does everything from tire changes to opening locked doors. However, what makes his business unique are the customers he helps and what he charges them.
“I cut the prices down cause I know a lot of people just can’t afford those prices, especially being in the inner city,” said White.
It’s those folks who, he says, inspired him to start his business.
“Not really having nothing and being able to find that energy that passion to do more for myself,” said White.
He knows what it’s like to not be able to afford roadside services, and he’s seen in his community others struggle, too.
His customers say they’ve saved 30 percent or more on services.
White said he realizes he’s not making as much money as he could, but for him, it’s about helping those in his community.
“It’s not really all about the money. It’s more about the customer satisfaction, to put that smile on their face,” said White.
White said he’s working solo but hopes within the next five years to expand his company and give others the opportunity to work.